Last updated October 24, 2026
Terms of Service
These terms are an agreement between website10x ("website10x", "we", "us") and the business that creates a website10x account ("you"). They cover the website10x app, the websites you build and host with it, the AI that builds and edits them, forms and the Inbox, the AI assistant for website chat, calls, and texts, phone numbers, and related services (the "Services"). By creating an account or using the Services, you agree to these terms on behalf of your business, and you confirm you're authorized to do so.
1. Your account
- The Services are for businesses and professionals, not for personal or household use.
- Keep your account details accurate and your sign-in secure. You're responsible for everything done in your account, including by the people you invite. Tell us right away athello@website10x.com if you suspect unauthorized access.
- We may review accounts before switching on phone numbers or texting, and we may decline an account for any lawful reason.
2. Plans, trials, and AI credits
Plans
You can use the Free plan for as long as you like, within its limits. Paid plans have a monthly or yearly fee, billed in advance, and renew automatically until you cancel. Each plan's price and allowances are shown on our pricing page and in your dashboard.
Trials
Paid plans may start with a free trial. What's needed to start one, and when it ends, is shown before you start. Unless you cancel before a trial ends, your subscription starts when it ends.
AI credits and allowances
Your plan includes allowances, such as AI credits for building and editing, website chat replies, call minutes, text replies, form answers, storage, websites, and people. AI credits refresh each billing month and don't roll over. When credits run out, AI features pause until they refresh, unless you buy more. Usage of the assistant beyond your plan's allowances, such as extra call minutes or text replies, is charged at the rates shown for your plan and added to your next invoice. You can see your allowances and usage in your dashboard.
Taxes
Prices don't include taxes. You're responsible for applicable taxes, and we'll add them to invoices where we're required to collect them.
Late or failed payments
If a payment fails, we'll let you know so you can update your payment method. If it isn't resolved, we may move your account to the Free plan or suspend paid features, including the assistant and phone numbers, until it is.
Changes to prices
We may change prices, allowances, or rates. We'll give you at least 30 days' notice by email or in the app, and the change will apply from your next billing period after the notice. If you don't agree, you can cancel before it takes effect.
3. Cancelling
- You can cancel any time from your dashboard. Cancellation takes effect at the end of the current billing period, and paid features continue until then.
- Fees already paid are not refunded, including for a partial period, except where the law requires a refund. Usage beyond your allowances from the final period is still billed.
- You can export your websites before or after cancelling, while your account exists.
4. Your websites and content
- You're responsible for the content of websites you build with website10x, including text, photos, logos, and the content the AI writes for you, and for having the rights to use it. Review it before you publish.
- Only import content from websites you own or have permission to use. When you use another website for inspiration, website10x is designed to take its style and structure, not its words or images, but you remain responsible for what you publish.
- If you connect your own domain, you're responsible for that domain and its registration. We set up and renew HTTPS certificates for domains connected to website10x.
- You may add HTML and CSS to your website. Custom JavaScript isn't allowed in website content or templates. You may add analytics, tag manager, or other tracking code to a website on your own domain; you're responsible for that code and its providers, for telling visitors what's collected in your own privacy notice, and for any consent the law requires.
- Built-in templates, design elements, and sample content are licensed to you for use on websites you build with website10x.
- We may remove content or disable code that is unlawful, harmful, infringing, or violates these terms, or that puts visitors or the Services at risk.
5. AI features
- The AI builds and edits websites, and the assistant answers chats, calls, and texts, automatically from the information you provide and what's on your website. Keep that information accurate.
- AI can make mistakes, for example a wrong price, a misunderstood request, or an unsuitable design choice. Review changes before publishing, review conversations in your Inbox, and use the settings that suit your business. You're responsible for what your website says and for the commitments your business makes to customers.
- AI features use third-party models, as described in our Privacy Policy.
6. Calls, texts, and email
You're responsible for how you use website10x to communicate with people, and for complying with the laws that apply, including Canada's Anti-Spam Legislation (CASL), the U.S. Telephone Consumer Protection Act (TCPA), privacy and call recording laws, and carrier rules for business texting. In particular, you agree to:
- Keep callers informed. The assistant's greeting says that it's an AI and that the call may be recorded and transcribed. If you change the greeting, keep those notices where the law requires them.
- Text people only as the law allows, and honour opt-outs. website10x stops texts to people who reply STOP; don't contact them by other means against their wishes.
- Provide accurate business information for text messaging registration (such as A2P 10DLC or toll-free verification), and cooperate with carrier and provider requirements. Texting may only be available once registration is approved. Carriers may filter or block messages, and delivery isn't guaranteed.
- Not use the Services for spam, harassment, robocalling, or unlawful, deceptive, or harmful content.
7. Phone numbers
Phone numbers website10x provides are obtained through our telecommunications providers and are for use with the Services. If your plan no longer includes them or your account is closed, those numbers may be released. If you'd like to keep a number, contact us first and we'll help where our providers allow.
8. Your data
- You own your websites' content and the information you and your visitors put into website10x ("Your Data"). You give website10x permission to use Your Data to provide, secure, and support the Services, as described in ourPrivacy Policy.
- You're responsible for having the right to provide Your Data to us, and for your own privacy notice to your visitors and customers. website10x handles their information on your behalf.
- You can export your websites and contacts at any time while your account exists.
- We may use aggregated and de-identified information that doesn't identify you or your customers to operate and improve the Services.
9. Acceptable use
You agree not to:
- Use the Services unlawfully, or to infringe others' rights, including copyright and trademarks.
- Host phishing, malware, deceptive, or harmful content, or impersonate another person or business.
- Interfere with, disrupt, overload, or try to gain unauthorized access to the Services or other accounts.
- Reverse-engineer the Services, except where the law allows it, or copy them to build a competing product.
- Resell the Services without our written permission, except as the Agency plan allows.
10. Third-party services
The Services rely on providers such as Anthropic, Twilio, Stripe, and our hosting providers. Their services are subject to their own terms. We're not responsible for outages or changes on their side, though we'll work to keep the Services running.
11. website10x's property
website10x and its licensors own the Services, including the software, design, templates, and trademarks. We give you a limited, non-exclusive, non-transferable right to use the Services for your business while your account is active. If you send us feedback, we may use it without obligation to you.
12. Suspension and termination
We may suspend or close your account if you materially break these terms, don't pay, or use the Services in a way that risks harm to people, our providers, or the Services. Where reasonable, we'll give you notice and a chance to fix the problem first. Sections that by their nature should survive, such as fees owed, your data, disclaimers, and limits of liability, survive termination.
13. Disclaimers
The Services are provided "as is" and "as available". To the extent the law allows, we disclaim all warranties, including merchantability, fitness for a particular purpose, and non-infringement. We don't guarantee the Services will be uninterrupted or error-free, that AI output will be accurate, that every call will be answered, or that every message will be delivered.
14. Limitation of liability
To the extent the law allows, website10x won't be liable for indirect, incidental, special, consequential, or punitive damages, or for lost profits, revenue, customers, or data. website10x's total liability for any claims relating to the Services is limited to the amounts you paid website10x in the 12 months before the event giving rise to the claim.
15. Indemnity
You'll defend and indemnify website10x against claims by third parties arising from Your Data, your websites' content, your communications with your customers (including consent and opt-outs), or your breach of these terms or the law.
16. Governing law
These terms are governed by the laws of the Province of Ontario and the federal laws of Canada that apply there, and the courts of Ontario have exclusive jurisdiction.
17. Changes to these terms
We may update these terms. We'll post the new version here with a new date and, for significant changes, notify you by email or in the app at least 30 days before they take effect. Continuing to use the Services after that means you accept the updated terms.
18. General
These terms and our Privacy Policy are the entire agreement between us about the Services. If part of these terms is unenforceable, the rest still applies. Not enforcing a right isn't a waiver. You may not transfer this agreement without our consent; we may transfer it as part of a merger, acquisition, or sale of assets. Neither of us is responsible for delays caused by events beyond reasonable control.
19. Contact
Questions about these terms: hello@website10x.com.